Tag Archives: personal branding

Happy Thanksgiving!   Sounds good, doesn’t it.  For me it conjures up thoughts of turkey, dressing, pumpkin pie, and a nice nap after a Packers victory. For you it might bring to mind shopping, which has now grown to a … Continue reading

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Looking for the deepest LinkedIn training dive ever? Well, I just happen to have that for you. On August 17th & 18th, I will be the instructor for “LinkedIn for Marketers,” an American Marketing Association event which is part of … Continue reading

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I continue to field questions about which of the social media platforms are best for B2B versus B2C. I got an answer this week from one of the well-respected social media voices–Hubspot–based on their latest research. Here is how things … Continue reading

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As I reflect on the many conversations I had, I am still amazed at how few people know how to use LinkedIn as an effective business tool. I know each day we are all learning new features and tools, so … Continue reading

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Hi, Everyone: Welcome back.  I hope you are all beginning to see some positive signs of this economy starting to get some traction.  Speaking of traction, LinkedIn is really picking up traction, with more and more business professionals not only … Continue reading

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Hello, All: I find that lots of people I teach each week forget the fact that LinkedIn can help us accomplish many other goals and objectives in addition to growing our businesses.  One of the more significant objectives many of … Continue reading

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Hello: As we have talked about before, LinkedIn at its core is another way to network, and one of the cornerstones of good networking is helping people.  In a class I taught recently, I was asked the question, “How can … Continue reading

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Welcome Back: As you sure know by now, the right keywords in your profile are the main determinant as to whether you will win the “being found” part of the LinkedIn game.  I thought I would review some of the … Continue reading

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Hi: I am starting to play around with Facebook, not because I want to have something else to do in my already busy life but because I want to be able to intelligently answer the question of what benefits it … Continue reading

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Welcome Back, All: As I was preparing for a presentation to the marketing students from Milwaukee Area Technical College, I revisited one of my favorite personal branding books, “Me 2.0:  Build a Powerful Brand to Achieve Career Success” by Dan … Continue reading

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