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When people discover your LinkedIn profile, you obviously want to make a great first impression--and if you include the rightlead generation information, they'll be encouraged to contact you.

Here are some simple but powerful ways to enhance your profile.
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  • Headline. You can include 120 characters in your Headline. This is the first thing people see, so be creative and use keywords. Consider including a call to action.
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  • Summary and Advice for Contacting. Include your business email and phone number in the Summary and Advice for Contacting sections of your profile. Then people who aren't part of your network can contact you immediately--even before they request to join your network.
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  • Professional Portfolio. Add media to your profile. Include white papers, checklists, video, audio, slide presentations, and other customer-focused resources in your Professional Portfolio.
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  • Summary. Use your Summary section to clearly explain how you help people.
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  • Special profile sections. Use special sections, like Screen Shot 2015-05-16 at 8.15.13 AMProjects, to encourage readers to sign up for your company newsletter.
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  • Job Experience section. Discuss specific client situations/results so people can see how you can help them, too.
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  • Keywords. Include LOTS of keywords throughout your profile to highlight your expertise and increase your credibility. Of course, this will also improve your chances of ranking higher on the list when people search for someone like you

Optimize your LinkedIn profile today with these simple tricks, and soon you'll be generating more leads Explode Home Page Widget-01and growing your business.

If you want to capitalize on other LinkedIn features that will provide dramatic results, check out my online training course "Explode Your Revenues Using LinkedIn." This comprehensive, video-based course will help you master my five-step process for LinkedIn success. Click here for details.