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"I attended a LinkedIn workshop by Wayne. Updated my LinkedIn profile using all his awesome tips and got 4 interviews with top Fortune 500 companies 5 days later." - Sandra Palacios-Serrato (July 9, 2021)

So, what specific tip did I share with Sandra to get these game-changing results?

Well, it's hard to know exactly because I shared so many actionable LinkedIn tips and strategies at that event, but I'm pretty sure the three tips outlined below just might be the ticket to your next set of impactful interviews.

By the way, I will be sharing these and many more tips, tricks, and strategies at my virtual workshop Using Advanced LinkedIn Strategies to Up Your Job Search Game on August 16, noon-2pm CT. And no worries if you're busy, because all registrants will receive a recording of the session.

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1. Enable the Open to Work feature on your LinkedIn profile

Lots of job seekers didn't even notice when this new feature recently became available. If you're one of those people, you better head to your settings ASAP and get this set up correctly. It won't take more than five minutes.

You can choose five specific job titles and locations you're interested in as well as the type of job (full-time, part-time, contract, etc.). And it's your decision whether you show this information on your profile or hide it. Learn how to do it here.
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2. Create LinkedIn Job Alerts for the right jobs and the right companies

You can now set specific job alerts for the companies you're interested in and notify those companies' recruiters that you're interested. This capability showed up without much fanfare a few months ago, and it's a real game changer.

This may take you ten minutes, but when you're done you'll begin receiving notifications for the right jobs (not just the jobs LinkedIn thinks are right for you), and recruiters at your target companies may actually reach out to you directly. Here is a LinkedIn article that will take you through the steps.
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3. Add the right keywords in the right places on your LinkedIn profile

Simply put, LinkedIn is just one big database of people's profiles (resumes on steroids). When recruiters and HR professionals are performing specific searches for people like you, they use keywords to narrow their searches to the very best candidates. These keywords are typically things like job titles, skills, schools, industries, etc. The search results they get from LinkedIn are in an order that LinkedIn calls "relevancy to the searcher."

In order to get near the top of their searches, you have to be more relevant to them than the other people on the search results list. The easiest way to become more relevant is to add the right keywords (important words in job postings) to the right sections of your LinkedIn profile.

Based on my experience of working with thousands of job seekers over the years, placing those words in your Headline, Job Titles, and Skills & Endorsements sections will improve your position in the search results in just minutes.

There you have it—three simple LinkedIn steps that in just 30 minutes should improve your chances of being included on the shortlist of candidates who get an interview.

SPECIAL OFFER

For more great LinkedIn strategies that can help you land the job of your dreams, join me on August 16th from noon-2:00pm CT when I'll be presenting, via Zoom, Using Advanced LinkedIn Strategies to Up Your Job Search Game. You won't want to miss it!