Latest LinkedIn Blog Posts

Is a Bigger Network Really Better on LinkedIn? [Video]

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Recently I’ve begun sharing valuable LinkedIn tips via video on Periscope and on my Facebook page. I encourage you to follow me on Periscope and/or like my Facebook page so you don’t miss a single episode–plus you can participate by asking questions. In one of my recent videos (see below), I answered the always popular question, “Is a bigger LinkedIn network really better?” The video runs for just 10:17. If you’d like to read a detailed article covering…Continue Reading »

Unsure How to Handle Multiple Current Jobs on Your LinkedIn Profile?

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Several times each week I’m asked, “I currently have two jobs” [sometimes related, sometimes unrelated]. “Should I have two LinkedIn profiles?”   The answer is simple: No. As a matter of fact, it’s against the LinkedIn User Agreement. But how you list the two jobs depends on your LinkedIn strategy. To help you understand your options, let me take you through several multiple-job scenarios and show you how you can get the results you desire and avoid confusing people…Continue Reading »

It’s Simple for You to Get Results Using LinkedIn. Here’s How.

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According to my latest LinkedIn user survey, only 23 percent of respondents said LinkedIn has helped them generate identifiable business opportunities. As far as I’m concerned, that just stinks! That’s why it’s my daily mission to help you start using LinkedIn to find and build new relationships that lead to more business. To clarify, this doesn’t mean simply selling more products and services. It includes: . Finding more donors and volunteers for your nonprofit Increasing…Continue Reading »

Does Your LinkedIn Account Need to be Tightened Down?

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The LinkedIn Privacy & Settings section has a new look and feel. If you haven’t noticed it yet, I suggest you take a little tour to check things out. The changes aren’t earth shattering, but there are some changes in functionality. Therefore, I think it’s time to address simple ways to adjust your settings, because time is money, and you’ll have more success if you can avoid spending time on the least important elements of LinkedIn…Continue Reading »

10 Best LinkedIn Secrets & How You Can Leverage Them

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With all the LinkedIn changes recently, even a full-time LinkedIn guy like me can get confused. Thus, I think it’s time to share with you ten of the best and oftentimes hard-to-find LinkedIn features. But first let me invite you to join me for a FREE live video streaming event this Tuesday (4/26/2016) from 8:30am-9:45am CT. I will be presenting in front of a live audience in Madison, Wisconsin all ten features as well as examples, testimonials,…Continue Reading »

Do You Know the Formula for Successfully Marketing Your Company on LinkedIn?

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Over 8.7 million companies have LinkedIn company pages, and that’s a great place to start. But the road to real corporate marketing potential begins with company employees presenting a consistent branding message on their personal LinkedIn profiles. But if you’re company management, how can you help your employees share the responsibility for promoting your company’s products or services? It starts with creating LinkedIn best practices guidelines and sharing them with all employees. The guidelines should…Continue Reading »

Have You Ever Called on the LinkedIn Dynamic Duo?

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I just saw the movie Batman v Superman: Dawn of Justice. It takes me back to my childhood when I was an avid Batman comic book reader/collector. But you’re probably wondering what in the world does Batman have to do with LinkedIn? Has Wayne finally lost his marbles? Actually, I’m just fine–at least I think so–but here’s the connection. This week I’m going to share with you what I fondly refer to as LinkedIn’s dynamic…Continue Reading »

Find Out What Others Are Doing on LinkedIn

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When I jump into something new, different or confusing (like LinkedIn), I often wonder how other people are using it and how can it help me improve myself or my business. And that’s why I launched my LinkedIn User Survey way back in 2009. Over the past seven years, I have shared with you, my treasured audience, answers to questions like these (2015 results are in red): . What percent of the LinkedIn users are…Continue Reading »

Stuck on What to Include on Your LinkedIn Profile?

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Should I put [fill in the blank] on my LinkedIn profile? I’m asked this question several times each week. I always answer I don’t know, which usually comes as a surprise to them and probably to you as well. After all, I’m the expert! What I really mean is I can’t answer that confidently until I understand what someone plans to accomplish on LinkedIn. If you’re unsure about whether you should put something on your…Continue Reading »

10 Common LinkedIn Mistakes You Can Fix in Just 10 Minutes

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If someone views your LinkedIn profile, does it look like you’re an experienced user or an inexperienced newbie? As a LinkedIn consultant and speaker, I look at hundreds of profiles each week, and many of them are downright embarrassing. But the good news is that most of the mistakes can be fixed in just a few minutes. However, before you make these changes, you may want to slide your Update Notification toggle to “No” so you…Continue Reading »