Latest LinkedIn Blog Posts

Can You Drop Someone From Your LinkedIn Network? Yes, and Here’s How.

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Your LinkedIn network is one of your most valuable business assets. Therefore, you should add people to your LinkedIn network very strategically. But people change and circumstances change, and occasionally you may find it necessary to remove someone from your network. .  Why should you drop someone from your network? This list is certainly not exhaustive, but here are a few situations that might prompt you to take action: .  Someone is filling your Inbox with…Continue Reading »

Wondering How to Get to the Top of a LinkedIn Search?

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“How do I get to the top of the list on LinkedIn when people are searching for someone like me?” I’m typically asked this question after I show people how to use LinkedIn’s Advanced People Search function and they don’t see themselves near the top of the search results–or, worse yet, they see a competitor above them on the list. Well, I cannot tell a lie–there is some “magic” involved, kind of like Disneyland. Only…Continue Reading »

LinkedIn Social Selling Index (SSI): What Grade Did You Get?

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It’s back-to-school time here in the United States, and that means lots of new beginnings–friendships, experiences, teachers, activities, fun, and, of course, a new grading period. So, what does this have to do with LinkedIn? Well, a few weeks ago LinkedIn came out with a new, FREE grading system for all users. This was previously only available to their largest corporate users. It’s called the LinkedIn Social Selling Index (SSI). Don’t be turned off by…Continue Reading »

Great, You Found Someone on LinkedIn. Now What?

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You’ve found someone on LinkedIn, but you’re not connected to him/her at the first level. However, you want to contact this person. Here are a number of ways you can contact your target, and you’ll need to decide which option is most appropriate for your situation. Send a message.  This option is available to you if you are in a group with the person you want to contact. LinkedIn lets you send 15 of these messages per…Continue Reading »

Warning: Your LinkedIn Profile May Be Missing Valuable Information

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I field lots of questions each week about LinkedIn, but one of the most-asked questions is:  What information should I include on my LinkedIn profile? As a general rule, if your answer to any of these questions is “Yes,” then you should include the information on your profile: . Does putting this on my profile add to my story or increase my credibility? . Does putting this on my profile make it easier for people…Continue Reading »

Is Your LinkedIn Tank Filled with the Right Gas?

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Connections are the gas in your LinkedIn tank, and every time you connect with someone on LinkedIn, it affects the quality of your network–just like the quality of the gas you purchase affects how your car runs. In other words, not all connections are created equal. Most people add connections haphazardly, but to be highly successful on LinkedIn it’s important to develop a strategy for growing a dynamic network that will help you reach your…Continue Reading »

Is Your LinkedIn Headline REALLY Helping You?

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Everyone knows headlines are important. But what exactly is a headline?  “Headline: [noun] a head of a newspaper story or article printed in large type and giving the gist of the story or article that follows”  (Merriam-Webster Dictionary) But if headlines are so important, then why do most LinkedIn profile headlines (maybe even yours) simply state a person’s current title and current company name? Because the user hasn’t updated his/her headline. Until you craft a first-class, 120-character…Continue Reading »

How Can You Help Your Company With LinkedIn?

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Mitch Joel in his ground-breaking 2010 book “Six Pixels of Separation: Everyone is Connected. Connect Your Business to Everyone” said: A company is no longer made up of anonymous people building one brand; rather, it is made up of many personal brands that are telling your one corporate-brand story in their own personal ways.  This week I want focus on how you can get your company’s story in front of everyone who views your profile and…Continue Reading »

Does Your LinkedIn Profile Need a Boost? Add Media!

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Media can be the great differentiator. It can take your LinkedIn profile from ho-hum to phenomenal–and compel viewers to contact you about your products and services, job opportunities, and more. My recent LinkedIn User Survey showed that only 39% of the respondents are taking advantage of this powerful profile feature. Don’t tell anyone at LinkedIn that I said this, but I think it’s so good that they could probably charge for it. In a nutshell, prominently displaying media…Continue Reading »

Are You Wasting Your Valuable Time on LinkedIn?

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Do you ever jump on LinkedIn to check your messages, and the next thing you know you’ve spent thirty, sixty or even ninety minutes, but you’re not really sure if you’ve accomplished anything?   Today I’d like to address time management, because people are constantly asking me how much time they should spend and how can they make sure their efforts get results. How much time should I spend on LinkedIn? There’s no cookie-cutter answer…Continue Reading »