Latest LinkedIn Blog Posts

Is LinkedIn Sales Navigator Worth the Money?

Because LinkedIn is putting more limits on the better features of their free accounts, business professionals who use those features to grow their network and get results are asking me, Is LinkedIn Sales Navigator really worth the $79.99/month? I’ve been using Sales Navigator for about three years, and it is a fairly expensive upgrade. Therefore, I’ve put together some facts, figures, and personal thoughts to help you figure out if it’s right for you. Note: These comments…Continue Reading »

This LinkedIn Routine Will Get You Results

“What are the most important steps for me to take on LinkedIn if I have just 15 minutes?” This question, or something very similar to it, comes up quite often in my one-on-one LinkedIn consultations. Let’s face it—we’re all very busy, and we want to spend our time on the things that will get us the best results. Also, I’ve learned that some people are logging into LinkedIn almost daily, and most others are visiting…Continue Reading »

How to Easily Download Your LinkedIn Connections for FREE

Have you downloaded a list of your LinkedIn connections lately? Did you even know it’s possible to download it? This extremely useful function has been available for quite some time, but most people have not taken advantage of it. But the good news is LinkedIn has expanded this feature, and now—in addition to a list of your connections—you can download lots of other valuable data from your LinkedIn account. Now, if you’re saying to yourself, It’s probably…Continue Reading »

Why Is it Important to Know Who’s Viewing Your LinkedIn Profile?

If you owned or managed a retail store and someone walked into the store, what would you do? Obviously, you’d say, How can I help you? and engage in a conversation because the person may be interested in what you have to sell. LinkedIn has something similar to your very own retail store—your profile. People are viewing your profile (stopping into your store) each and every day. So why not take these visits seriously and engage in…Continue Reading »

10 Simple LinkedIn Steps to Guarantee an Event Sellout

You work hard to plan events for your company, industry association or favorite nonprofit organization, but filling the seats—for a live or virtual event—can be challenging. Here are ten simple ways to use LinkedIn to get the job done: 1.  Send an individual status update. . Post several times leading up to the event, sharing details about agenda, speakers, venue, etc. Post at different times of the day and different days of the week. Always…Continue Reading »

How to Get the Right People to Look at Your LinkedIn Profile

During one-on-one LinkedIn consultations and also the Q&A time at my presentations, people are consistently interested in learning how they can get the right people to look at their profile.  First, it’s important to identify what the “right” people would look like—in other words, determine who you actually want to meet. If you’re just not sure who the “right” people are, check out my article Is Your LinkedIn Network Made Up of the Right People? ….Continue Reading »

Is Your LinkedIn Profile Helping Your Competitors?

One of the highlights of my work week is helping people improve their LinkedIn profile and formulate a strategy for engaging in the kind of LinkedIn activities that will produce real results (see special offer below to book a phone consultation with me). More often than not, one of the LinkedIn features we talk about (and it applies to both profile optimization and activity strategy) is the People Also Viewed profile section. This optional section (that’s right,…Continue Reading »

Did LinkedIn Make the Right Choice for You?

LinkedIn just added an exciting new feature that should really improve your ability to communicate with your connections. But as exciting as it may seem, I highly recommend you thoughtfully review the related settings for this feature and possibly revisit some of your current strategies relating to connecting and messaging. The new feature is referred to as Active Status, and, simply put, it’s a way for you to see if a connection is currently active on the…Continue Reading »

Here is a Really Easy Way to Spruce Up Your LinkedIn Profile

Media can be the great differentiator. It can take your LinkedIn profile from ho-hum to phenomenal—and compel viewers to contact you about your products and services, job opportunities, and more. My most recent LinkedIn User Survey showed that less than half of the respondents are taking advantage of this powerful profile feature. Don’t tell anyone at LinkedIn that I said this, but I think it’s so good that they could probably charge for it. In a…Continue Reading »

Trust Me, You’ll Love This New LinkedIn Feature

Great news! Searching through one of your LinkedIn connection’s network to find a certain type of person just got much easier—and this applies to you whether you have a free account or you’re paying to use LinkedIn. If you’re like me, you really appreciate receiving referrals from people in your network, but it’s not easy to ask the open-ended question,”Who in your network could help me find a job, customer, etc.?” And rather than putting…Continue Reading »