Latest LinkedIn Blog Posts

Trust Me, You’ll Love This New LinkedIn Feature

Cheerful smiling young man with tablet

Great news! Searching through one of your LinkedIn connection’s network to find a certain type of person just got much easier—and this applies to you whether you have a free account or you’re paying to use LinkedIn. If you’re like me, you really appreciate receiving referrals from people in your network, but it’s not easy to ask the open-ended question,”Who in your network could help me find a job, customer, etc.?” And rather than putting…Continue Reading »

One of the Best Hard-to-Find LinkedIn Features is Still Available

First Day Tour

LinkedIn has many great features that are very hard to find, and one of the joys of my job is showing my clients how to not only find them but also how to use these features in a strategic and purposeful way. One feature that really amazes most folks is LinkedIn’s Alumni feature that allows you to search for others who have walked the same hallowed halls as you did. You won’t believe the incredible…Continue Reading »

Do You Look Like an Expert on LinkedIn or Just a Bragger?

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A few years back my mom said, I thought I taught you that bragging is not nice! I looked at your LinkedIn thing, and you’re tooting your horn all over the place. Well, there definitely is a fine line between being real and authentic on your LinkedIn profile and appearing boastful or pretentious. However, it’s extremely important to clearly show people why you are expert at what you do and share valuable information with your…Continue Reading »

Is Your LinkedIn Network Made Up of the Right People?

Gas Prices

What percentage of your LinkedIn connections are in your target audience? That’s a question I’ve been asking the people who have taken advantage of my special $175, one-hour, one-on-one consultation in the last few months (see below for details). Here are the answers I get from the majority of the people: . I don’t know Never thought about that Maybe 10 to 15 percent That tells me most people aren’t being very strategic in adding…Continue Reading »

LinkedIn Helps You Celebrate Your Big Day

Group of friends having fun with sparklers

LinkedIn loves to help you celebrate your birthday, work anniversary or job change—but what does this LinkedIn love look like? By a high priority notification, LinkedIn drives many of your connections to your LinkedIn profile. And because profile views, especially from the right folks, often lead to good things, this is an awesome gift from LinkedIn. Of course, now you’re wondering, what can I do to take advantage of the upcoming celebration? . Before the celebration Get your…Continue Reading »

What is the Real Opportunity for Companies on LinkedIn?

Japanese Cat Island

LinkedIn has tremendous value for individual people to improve their brand and increase the size and quality of their network. But from a company’s viewpoint, the value proposition is sometimes not quite as obvious, because LinkedIn was designed as an individual-centric platform. However, as a business leader, imagine what benefits your company could derive from the site if you could, as they say, “herd the cats” and get your employees’ profiles consistent and accurate as they relate…Continue Reading »

Is it Time to Dust Off Your LinkedIn Connections?

Old Baseball Cards

Are you collecting LinkedIn connections like you used to collect baseball cards? And are they just sitting there, like that box filled with baseball cards that’s gathering dust in the closet? Well, it’s time to take action and use LinkedIn to maximize those relationships. Follow these six simple steps to create a win-win situation for you and your network. . Step 1:  Define with whom you want to go deeper Your LinkedIn network is made…Continue Reading »

You’ve Gotta Download These 2 FREE LinkedIn Tools!

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If you use Google Chrome as your preferred browser to access LinkedIn, here are two FREE add-ons (Google calls these extensions) that I know you’re going to love. If you don’t use Chrome, you may want to switch so you can have access to these two very helpful tools. . Dux-Soup Extension Once you download Dux-Soup to your computer, you’ll be able to keep confidential notes about the person whose profile you’re viewing, and the person doesn’t…Continue Reading »

It’s Easy for You to Get More LinkedIn Profile Views

Madrid

Most people will agree that LinkedIn is the best marketing tool on the planet for business professionals, and part of your marketing strategy, whether marketing yourself and/or your products and services, should be to encourage marketing events or interactions with your target audience. One of the most important marketing events on LinkedIn is profile views. When someone views your profile, it’s like they walked into your store, ready to do some shopping. So, how do…Continue Reading »

How Many of These LinkedIn Secrets Have You Discovered?

Office rumors

Now that the new LinkedIn changes have been rolled out to everyone, let’s take a look at the very best and oftentimes hard-to-find features on the brand new Microsoft LinkedIn site. . 6 best-kept LinkedIn secrets Some of these features may be hard to find, but I promise that you’ll have improved success on LinkedIn if you take advantage of these hidden gems. 1.  15 free direct messages per month to fellow group members. There used…Continue Reading »